Social Media Marketing

 Social Media Marketing (SMM) is the practice of using social media platforms to promote a brand, product, or service. It involves creating engaging content, running paid campaigns, and building meaningful interactions with audiences. SMM helps businesses increase brand awareness, drive website traffic, and generate leads through targeted strategies. By leveraging platforms like Facebook, Instagram, LinkedIn, and Twitter, it enables direct communication with potential customers. Ultimately, SMM strengthens brand loyalty, boosts visibility, and creates lasting customer relationships.